Ship Your First App

Ship Your First App

Finalize your app for submission: verify the checklist, prepare store listing assets, and submit for App Review.


Pre-Submission Checklist

  • App name, bundle ID, version number, build number
  • App icons and marketing assets ready
  • Privacy usage descriptions in Info.plist (camera, photos, location, etc.)
  • App privacy details completed in App Store Connect
  • Crash-free on latest devices and iOS versions
  • Localization and accessibility pass (labels, Dynamic Type, contrast)

Store Listing

  • Screenshots for all supported devices
  • Clear description and keywords
  • Support URL and marketing URL
  • Contact and copyright information

Final QA & Testing

  • Smoke test core flows on latest iOS and the oldest supported iOS.
  • Test on small/large devices (e.g., SE and Max) and dark/light mode.
  • Verify offline/airplane mode and poor network conditions.
  • Accessibility pass: VoiceOver labels, Dynamic Type, contrast, hit targets.
  • Localization strings fit; no truncation or hard-coded text.
  • Push notifications, deep links, and widget behavior verified.

Performance & Crash Readiness

  • App starts quickly; no jank in critical screens.
  • Memory usage stable; images lazy-load and cache appropriately.
  • Background tasks terminate gracefully; no main-thread blocking.
  • Crash reporting enabled (Xcode Organizer and/or SDK like Firebase/Crashlytics).
  • Analytics and critical events instrumented to measure adoption and failures.

Legal & Privacy

  • Info.plist includes all required NS*UsageDescription keys (Camera, Photos, etc.).
  • App Privacy details in App Store Connect are complete and accurate.
  • Terms of Service and Privacy Policy URLs are published and reachable.
  • Third-party SDKs reviewed; data collection disclosed; consent flows implemented if needed.

Launch Plan

  • Decide on release strategy: immediate vs. phased release.
  • Prepare release notes and support documentation/FAQ.
  • Notify stakeholders and schedule communications (blog, social, email).
  • Have a rollback/quick-fix plan for critical issues.

Post-Launch Monitoring

  • Track crashes, ANR, and key metrics (activation, retention, conversion).
  • Review App Review feedback and user reviews for quick iterations.
  • Plan a 1-2 week follow-up release for bug fixes and polish.

Submission & Review

Upload with Xcode Organizer.

In App Store Connect select the build, complete compliance, and submit for review.

Respond quickly to review notes.

Example

1) Xcode → Product → Archive
2) Organizer → Distribute App → App Store Connect → Upload
3) App Store Connect → Select build → Submit for Review
4) After approval → Release (Immediate or Phased)

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